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Description:
Online Ad Agency is highly scalable Java based online advertising technology components. The technology platform has two key components: Ad server and Ad Network. They enable online publishers and advertisers to connect in real time.
It puts interactive ads on relevant websites and in front of web surfers The network helps web publishers sell ads on their sites and advertisers find the right sites for their ads, offering targeted ad placement on a site-specific, channel-wide, or run-of network basis.
ADVERTISER : OVERVIEW
Online Ad Agency is an adnetwork focused in delivering digital solutions that enable advertisers to participate in the digital revolution.
Online Ad Agency has an experienced team of technologists, planners and ad operations staff that can and will help advertisers build effective campaigns on a variety of formats that deliver maximum ROI the clients.
Reach: Connect to an online and mobile audience, focused on the Indian market place.
TargetMarketing: It is focused to target the Indian consumer.
Creative formats: Range of rich media formats.
Effective Targeting: By content Categories, Keywords, Demographics, Geography and Using traffic estimator to know traffic.
Control Budget: Manage your budget as you plan your campaign.
Transparent Reporting: Clear, customized OLAP based reporting.
Full serve support: Back office support to help you design, cerate, deliver and manage your campaigns.
Online Ad Agency ensures the marketing and Campaign Objectives of advertisers on the adnetwork by targeting the desired internet groups. Thus achieving the goal of the campaign.
Online Ad Agency ensures that your ads are displayed to strike the targets you are aiming at, by defining the countries and states where you want your ads to appear, category targeting, demographic targeting and key word targeting.. Websites that have extensive viewer ship and traffic!
Online Ad Agency believes in giving you control over your Advertising budget. You pay only for those customers who click on your Ad. And you also decide how much you want to pay for each click. Moreover, you can track the number of people who click on your ads. You can stop, change or add to your Advertising Plan as well.
We provided the following pricing models for campaigns in our network:
Cost-Per-Thousand Cost-Per-Click
Cost-Per-Thousand Cost-Per-Action
Click-Price optimized Cost-Per-View
Cost-Per-Thousand Revenue Share
Online Ad Agency’s intelligent Adserver allows customers to contact you directly. Once a customer clicks on your ad, he or she can send you an SMS, an email or visit your website (if you have one). Thus Online Ad Agency gives you actual customer contact along with publicity
AGENCY : OVERVIEW
Online Ad Agency helps agencies succeed by helping their clients succeed. We help their clients succeed by providing direct access to more quality online media than any other network. Our sensitivity to the needs of agencies is apparent in everything from our content controls and strict site classifications, to our flexible processes and rapid response times. We understand that accountability is key to your relationships with clients, and likewise, it is key to our relationship with you.
We work directly with your media planners, providing them with the data they need to effectively develop client campaigns. From detailed channel demographics to reach and frequency figures, our account managers will get you the information you need, when you need it. Our ultimate goal is to exceed your expectations and to deliver results that make you shine in the eyes of your clients.
Benefits of working with Online Ad Agency:
Dynamic optimization
Online Ad Agency's ad serving technology automatically learns what users, sites, and sections are responding best to your campaign and dynamically raises it's bid for those criteria to maximize the value of your marketing spend and improve your marketing results.
Rich targeting
Online Ad Agency encourages advertisers to use rich media. To make sure your media has maximium productivity we provide a full set of targeting options including 30+ content channels, country, DMA, language, browser type, daypart, and bandwidth speed
Effective and response client service
At Online Ad Agency great client service is one its core values. Advertisers depend on Online Ad Agency to be responsive and helpful and help clients achieve their marketing goals.
PUBLISHER : OVERVIEW
Advanced technology to bring you better rates
Online Ad Agency uses sophisticated behavioral and semantic targeting and then optimizes campaigns in real time to ensure optimal performance. These technologies, combined with Online Ad Agency approach of dividing sites into content channels, produce better results for advertisers while improving the relevancy of ads for site viewers. Data from Online Ad Agency and other next-generation ad networks shows that behavioral targeting alone can increase sales 10X for some advertisers over traditional run of network placement. Not surprisingly, advertisers are willing to pay more for this kind of performance.
High quality advertisers means respect for your content
Online Ad Agency advertisers include a high percentage of Fortune 1000 branders and direct marketers. They run high-quality ads your readers appreciate. Our strict ethical and creative guidelines ensure it.
Furthermore, Online Ad Agency advanced targeting technologies introduce advertisers to great results from sites they wouldn’t traditionally run on. Online brokerages discover interested prospects on sports sites. Wireless companies get strong response from home appliance review sites. This helps you secure new high-value advertisers that would be difficult for your in-house sales team to pitch on their own.
All revenue models, all media types
We provide competitive rates on CPM, CPC, CPL, as well as on CPA campaigns.
We provide ad units in GIF, animated GIF, JPEG, HTML and most rich media formats including streaming video, to help you simultaneously take advantage of the highest-yielding opportunities while also selling out the maximum amount of site inventory.
Experienced, knowledgeable support team
Online Ad Agency friendly, service-oriented staff works with you to uncover the greatest revenue opportunities for your site. They also give you the ability to control what messages run on your site. Best of all, as a member of the Online Ad Agency Network, you have a key strategic sales partner working full-time to maximize the value of your online properties, while respecting the value of your site content.
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